Communication

Communication is a systematic process through which information is exchanged between individuals. The four important steps involved in the communication process are explained below:
(i) Sender:
The sender is the person who initiates the communication. The sender has an idea, thought, or message that needs to be communicated to another person. Effective communication begins when the sender has clarity about the message to be conveyed.
(ii) Encoding:
Encoding is the process of converting the idea or message into words, symbols, gestures, or expressions that can be understood by the receiver. Proper encoding is essential to ensure that the message is clear and free from ambiguity.
(iii) Channel:
The channel refers to the medium through which the message is transmitted from the sender to the receiver. It may be oral, written, visual, or electronic. The selection of an appropriate channel is important for effective communication.
(iv) Receiver and Decoding:
The receiver is the person for whom the message is intended. Decoding is the process by which the receiver interprets and understands the message. Effective communication occurs when the receiver correctly understands the message as intended by the sender.
These steps together ensure smooth flow of information and help in achieving effective communication within an organisation.