Public Relations

The seven principles of public relations were created by Arthur Page, who is considered a pioneer in the field of corporate communication.

Public relations encompass various functions, including promoting organizations, establishing relations with stakeholders, and creating strategic public relation policies.

Public relations (PR) aims to build a favorable image: 1. Communication: Crafting clear and consistent messages. 2. Relationship Management: Building trust with stakeholders. 3. Crisis Management: Handling emergencies effectively. 4. Feedback Mechanism: Aligning strategies with audience needs. 5. Event Organization: Engaging the public through activities.